About
30+ Years in Marketing — Helping Teams Turn Data Into Advantage
I'm Miriam Pensa, founder of Mosaic Marketing Operations.I've spent more than 30 years in marketing — from FMCG to tech. Building the marketing-ops functions that power them. Over that time, I've seen one challenge repeat everywhere: too much data, not enough clarity.
Today, I help marketing and revenue teams use AI to find what's really working — so they can make faster decisions, show impact with confidence, and focus on growth instead of reporting.Most teams don't lack data; they lack a way to make sense of it.
That's what led me to write Stop Drowning in Data — my upcoming book for marketing leaders who want to move from data overload to clarity, and use AI to lead with confidence again. (Publishing Q1 2026.)
30+ years in marketing, including a decade leading marketing operations in tech — I understand the pressure marketing leaders face to prove impact and drive growth, often with fewer resources and more data than ever.
Fluent in data, attribution, and campaign performance — But my real value is helping teams translate metrics into insight — and insight into confident decisions.
A practical, no-hype approach to AI — I show marketers how to use AI to interrogate data in plain language, uncover what matters, and act faster.
Author of the forthcoming Stop Drowning in Data — Coming Q1 2026 — a book about how AI helps marketers replace hours of manual reporting with faster insight, sharper decisions, and renewed confidence in their numbers.
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